LUXURY

Briefing: Lamborghini CEO Says It's 'Missing A Grand Touring Car,' But Has No Interest In A Sedan Or Another SUV

Strategic angle: Lamborghini aims to enhance its lineup but is not looking to enter the sedan or SUV markets.

Editorial Staff  ·  March 26, 2026  ·  1 min read

Lamborghini CEO expresses desire for a grand touring car.

No plans to develop a sedan or another SUV.

Potential competition with luxury brands like Mercedes-AMG and Ferrari.